Blending Commercial Design with Generative AI to Create Visuals, Motion, and Immersive Experiences
TERAS Echo is an AI creative team composed of professionals with expertise in graphic design, illustration, video production, and creative direction. Founded in September 2025, the team focuses on generative AI-powered video production while working across advertising, promotional content, music videos, immersive visuals, and content for digital signage.
Team lead Hara brings more than 20 years of experience in graphic design and now works primarily in video production. TERAS Echo also includes illustrators, designers, and video creators who combine their respective specialties to provide an integrated production process spanning concept development, creative direction, visual development, AI-powered video generation, and editing.
The team has also built a strong track record in video and AI creative competitions in Japan and internationally. Achievements include the Grand Prize in the Immersive Category at HEARTS EXPO 2026, an Excellence Award and additional recognition at COUNTDOWN JAPAN, recognition in a music video competition, an Honorable Mention in a Vidu AI competition, and advancement through the first round of WAIFF Japan 2026. Beyond competition work, TERAS Echo has also delivered a wide range of client projects, including immersive video productions.
Backed by more than 30 years of experience within its affiliated company, TERAS Echo can also support the planning, installation, and operation of LED-based digital signage, as well as content development and spatial design. This enables the team to go beyond standalone video production and create experiences that bridge digital content and physical environments.
Selected Activities
Generative AI-powered video, animation, and music video production
Advertising, promotional, and client video production
Immersive video and content for large-scale LED displays
Graphic design, illustration, and visual development
Creative planning for digital signage and spatial experiences